Why Film?

Why Film?

All research points to moving image being the most effective way of communicating. The advent of the internet has radically changed our ability to market and receive information and video is at the forefront of this is the visual revolution.

Time is of the essence in today’s fast moving society. Video conveys complex messages and concepts easily, quickly and succinctly. By using Context Productions our clients can be at the forefront of this dynamic shift in communication strategies.

 

The facts speak for themselves:

  • “People remember 20% of what they hear and 30% of what they see – but an incredible 70% of what they hear and see.” Harvard Business Review

  • “Visuals are processed 60,000 times faster in the brain than text.” 3M Corporation & Zabisco

  • “90 percent of information that comes to the brain is visual.” Hyerle

  • “40 percent of all nerve fibres connected to the brain are linked to the retina.” Jensen

  • “Visual aids in the classroom improve learning by up to 400 percent.” 3M Corporation